09 - Setting Appointments

Working by appointment is not only the most professional, but it also the most productive way to grow a successful business in Radio sales. When you work by appointment, you present yourself to your leads as an organized professional, someone who recognizes the value of time and uses time wisely. Working by appointment is the key to successful time management and the best way to get more done in less time. This course will teach you how to overcome call reluctance and embrace appointment setting by learning effective techniques to reach decision-makers and secure a meeting. 

Teacher: Spike Santee